ISSN 1854-6250 (Print); ISSN 1855-6531 (On-line)

TABLE OF CONTENTS - VOLUME 4 (2009) SPECIAL ISSUE 1

MASS CUSTOMIZATION – Guest editors: Anisić Z. & Lalić B.

What is your target market’s size and shape
Carrier S., Faust M-E.

From design to manufacturing for mass customization
Tsigkas A., Chatzopoulos C.

Web virtual reality for product customization
Tudjarov B., Bachvarov A., Boyadjiev I.

Mass customization and global production networks – challenges for east European industries
Depner H.

Overview of current research results of mass customization
Fürstner I., Anišić Z., Ćosić I.

Strategic management in mass customization enterprises in Germany and Russia an empirical based spotlight on strategy process and flexibility
Jänsch K.

Why do companies pursue MC manufacturing strategies
Sievänen M., Mertanen M.

Mass customization as a competitive strategy for labour intensive industries
Fatur P., Dolinšek S.

Mass customization, personalization and contextualized multiple competencies
Freund R.

Integrated modularization of product and supply network – a key element for mass customization
Kuhn S., Gross W.